SubscribeYouTube to have Ads Soon
Posted in IPTV, News on May 3rd, 2007. By Eduard F. Vinyamata.
Last week at the Ad.Tech conference in San Francisco, Suzie Reider, head of advertising for YouTube, told her audience (Via Digg) that YouTube is experimenting with pre-roll and post-roll advertising spots. Ads will start to appear in YouTube videos as soon as this summer.
“We’re looking at executions like a very quick little intro preceding a video, then the video, then a commercial execution on the backside of the content,” Ms. Reider said.
Although Ms. reider description doesn’t sound neither innovative or appealing, she also pointed out that they don’t want to recreate the current TV model, based on 30 seconds commercial spots. It’s strange then, that they are looking into pre & post roll ads, maybe the closest translation to Internet video of the current TV advertising model.
Related: TestTube: a place to try possible future YouTube features.
Related: According to this NewTeeVee article, the Ads revenue share program might not be great for individual YouTubers.
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